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20 Must-See ChatGPT Prompts for SEO & Content Marketing

20 Must-See ChatGPT Prompts for SEO & Content Marketing

Let’s be real: ChatGPT is like the Swiss Army knife for marketers—but only if you know how to ask the right questions. Most folks type in something basic like “write me a blog post,” then wonder why it reads like oatmeal.

Here’s the secret: it’s not about using AI; it’s about prompting with purpose. Below you’ll find 20 field-tested ChatGPT prompts that make SEO and content marketing way easier (and actually fun). Whether you’re chasing featured snippets, building topical authority, or just trying to wrangle backlinks—these prompts are your shortcut.

Source: Linkedin User

20 ChatGPT Prompts Every SEO Needs

The best ChatGPT prompts for SEO help you create optimized content, analyze competitors, build topical authority, and streamline workflows. From featured snippet targeting to internal linking, these prompts guide marketers in generating strategies, briefs, and content assets that improve search visibility and conversions.

I’ve broken these down into buckets so you can jump to the ones you’ll use today.

1. Ranking Gold: Featured Snippets

Prompt: “How can I write content about what is programmatic SEO that ranks in Google’s featured snippet?”

Why it works: ChatGPT will mimic snippet-style formatting—short, punchy, 40–60 words. Perfect for grabbing position zero.

2. Spy Mode: Competitor SEO Analysis

Prompt: “Analyze the SEO strategy of Mailchimp’s blog. What keywords do they target, how often do they publish, and what topics rank best?”

Tip: Swap “Mailchimp” with your actual competitor. It won’t give secret data, but you’ll get a structured SWOT-style breakdown.

3. Build Topical Authority Fast

Prompt: “Create a topical map for the keyword ‘B2B SEO’. Include pillar content and supporting blog topics.”

This gives you a ready-made content roadmap—think hub-and-spoke. Great for scaling your authority without guessing.

4. SEO Content Briefs on Autopilot

Prompt: “Build a detailed SEO content brief for ‘best AI SEO tools’. Include H1, H2s, keywords, FAQs, meta description, and call to action.” Goodbye blank page. Hello structured editor-ready briefs.

5. Blog Post Optimization

Prompt: “Audit this blog post on ‘technical SEO audit’ and suggest 5 ways to improve it for better rankings in Google.” Basically, an AI-powered content editor.

6. Content Repurposing Machine

Prompt: “Repurpose this blog post into: 1 tweet thread, 1 LinkedIn post, 1 email, and 1 YouTube script.” Perfect for squeezing more life out of your content calendar.

Relevant Reads:

Save Your ChatGPT Prompt Tree

Why You Should Use ChatGPT-o3 Instead of GPT-4o

20 Quick Fire Prompts

  • SEO Personas – “Create 3 SEO buyer personas for founders of early-stage SaaS companies looking to scale with organic traffic.”
  • Search Intent Mapping – “List 10 keywords about ‘ecommerce SEO’ and assign them to TOFU, MOFU, or BOFU.”
  • Content Promotion Plan – 7-day distribution blueprint for blog posts.
  • Local SEO Plan – AI-tailored strategy for city-specific agencies.
  • SEO KPI Tracking – A monthly dashboard-ready list.
  • Backlink Outreach Emails – Cold emails with personality.
  • Internal Linking Strategy – Cluster-friendly architecture.
  • Metadata Optimization – Title + meta tags that click.
  • FAQ Schema – Pre-structured Q&A for SERP boosts.
  • Seasonal SEO Planning – Quarter-by-quarter holiday content map.
  • Reverse Engineer Blog Outlines – Analyze top 5 SERP pages, build stronger.
  • Ranking on LLMs – New frontier: AEO (Answer Engine Optimization).
  • Keyword Research – Long-tail ideas with intent and volume.
  • Content Gap Analysis – Side-by-side comparison with competitors.

Conclusion

AI won’t do your SEO for you—but with the right prompts, it’ll cut weeks of grunt work into hours. These 20 ChatGPT prompts are your starting kit for smarter content marketing.

Explore more AI tools on TheAISurf and start testing them in your own workflow.

FAQs

Q1: Can ChatGPT replace an SEO strategist?

No—but it makes strategists faster. Use it for drafts, briefs, and analysis, but layer in your expertise.

Q2: How do I get the best results from SEO prompts?

Be specific. Add context (audience, tone, geography). The richer your prompt, the sharper the output.

Q3: What’s the biggest mistake marketers make with AI for SEO?

Copy-pasting AI output without editing. Search engines reward clarity, originality, and human oversight.

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